Think Fast Talk Smart partnerships

Reach ambitious professionals actively building the skills to perform and advance.

Think Fast Talk Smart gives brands trusted access to a global audience of managers, senior leaders, founders, and business decision-makers actively working to communicate better, lead more effectively, and move their careers and businesses forward.

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72% manager-level or above

Nearly 70% influence or make purchasing decisions

56% have acted after hearing a podcast advertiser

3.4M+ followers and subscribers

3.0M+ average monthly views and listens

Audience findings: TFTS 2026 Listener Survey

Matt Abrahams

Stanford GSB expertise. A trusted voice in the moments that matter.

Hosted by Stanford Graduate School of Business lecturer Matt Abrahams, Think Fast Talk Smart turns communication research and expert insight into practical tools professionals can use immediately: before a presentation, difficult conversation, important meeting, pitch, or leadership decision.

For partners, Matt brings more than reach. He brings established authority, practical relevance, and a trusted relationship with an audience actively working to perform and advance.

Lecturer in Organizational Behavior at Stanford GSB, teaching strategic communication
Bestselling author of two internationally acclaimed books
Award-winning educator, keynote speaker, communication consultant, and coach
55M YouTube views for his Stanford GSB talk on communication

Fewer ads. Greater trust. More impact.

TFTS maintains an exceptionally light ad load and works only with select partners Matt can genuinely stand behind. Every sponsorship is host-read, giving brands a credible recommendation in Matt’s own voice, not another interruption in a crowded ad break.

The TFTS ecosystem

One trusted show. A multi-channel learning ecosystem.

TFTS publishes new audio and video episodes every Monday and Thursday, supported by a highly listened-to back catalogue of 300+ episodes that has generated 80M+ lifetime listens and views.

Across the wider TFTS ecosystem, partners can participate through trusted host-led integrations in full episodes, reach and discovery through short-form video, and sustained presence across email, web, social, live, and learning experiences.

#1 Careers podcast in 120+ countriesTop 10 Business podcast in 100+ countries

Average monthly TFTS content consumption: 3 million views and listens, including 850 thousand full-episode audio plays, 450 thousand full-episode video views, and 1.7 million short-form video views.

TFTS audience channel reach: 3.4 million followers and subscribers across Spotify, Apple Podcasts, YouTube, other podcast platforms, and social media.

The audience

One ambitious audience. Three paths to growth.

Our 2026 listener survey identified three distinct audience groups, united by their use of TFTS to perform at a higher level, navigate important professional moments, advance their careers, and grow their businesses.

Managers and Team Leads

Leading teams, building influence, and navigating organizational complexity.

Directors and Senior Leaders

Aligning stakeholders, leading change, and performing in high-stakes moments.

Founders and Business Owners

Building credibility, winning clients, and growing their businesses.

Global footprint

A global audience across the world’s major business regions.

TFTS reaches listeners in more than 230 countries and territories.

~40%North America

~12%Europe, including UK

~34%Asia-Pacific

Why TFTS partnerships work

Built for attention, trust, and action.

TFTS combines a highly loyal audience with proven commercial receptivity. Listeners trust the show, understand the role sponsors play in supporting it, and have demonstrated a willingness to act when they hear about relevant products and services.

NPS 73A deeply loyal and engaged audience

More than 4 in 10Have acted after hearing about a product or service on TFTS

91%Understand that advertising directly supports the quality of the show

Brands that have partnered with TFTS

MasterClass

Grammarly Babbel

LinkedIn Stanford
Continuing Studies strawberry.me

Squarespace

upwork SUPERHUMAN scribe

Zoom

Ways to partner

Partnerships built around your goals.

From trusted host-led sponsorships to deeper strategic collaborations, TFTS partnerships can be shaped around the audience, channels, and level of engagement that best fit your brand.

Host-Led Episode Sponsorship

Reach TFTS listeners through host-read audio and video sponsorships delivered within the show’s trusted episode environment.

Host-read pre-roll and mid-roll audio and video advertising
Dynamic Ad Insertion across new episodes and the 300+ episode catalogue
Pixel-based attribution and tracking available
On-screen product features or demonstrations
Show-notes and episode-page placement

Seasonal Partnership

Build sustained visibility and a deeper brand connection through a connected campaign across the TFTS ecosystem.

Host-read sponsorship across an agreed season of episodes
Presence across audio, video, short-form, and social
Recurring email, newsletter, and website integration
Messaging that evolves across use cases and stages of the customer journey
Category exclusivity where appropriate
Campaign reporting and available performance measurement

Custom Content Partnership

Create a bespoke integration around a relevant audience need, professional-growth theme, or shared area of expertise.

Custom episode or content series
Original short-form video content distributed and amplified across the TFTS ecosystem
Curated topic playlists
Live experiences and learning initiatives

Partner with TFTS

Let’s build a partnership that earns attention.

Whether you’re planning a host-led episode campaign, seeking extended seasonal exposure, or exploring a custom content partnership, tell us what you’re trying to achieve. We’ll shape an approach around your audience, objectives, timing, and the parts of the TFTS ecosystem that create the strongest fit.

Start a partnership conversation